B2B product leadership
Driving B2B growth through product innovation and digital transformation.
Michal Brčák — Head of B2B Products & Digital Tools at Slovak Telekom.
Selected work
2024 · Network
Slovakia’s first 5G private network
Bringing private 5G to industrial sites where cables couldn’t reach.
2023 · Product
B2B customer portal revamp
Rebuilding the digital front door for Slovak Telekom’s enterprise customers.
2022 · Leadership
Agile transformation in a telco
Moving a cross-functional team to OKRs and continuous delivery.
Selected writing
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3 Smart Moves for Business Leaders from 4YFN 2025
Last week, Barcelona was full of entrepreneurs, business leaders, and investors. Many of them were attending 4YFN (Four…
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On Being Ourselves & A Hard Leadership Lesson
On June 12, 2024, I participated in a panel discussion at the ‘We Can Be Ourselves at Telekom’…
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The Future of Work: From TEDx To My Inspiration!
TEDxBratislava 2023 was an exhilarating experience! From diverse speakers covering ecology, psychology, activism, healthcare, and more, the event left…
About me
Over a decade in B2B product, I’ve driven the move to agile ways of working, the launch of Slovakia’s first 5G private networks, and a full revamp of the B2B customer portal. I write about B2B product leadership, digital transformation, and lessons from inside a telco.
Let’s talk.
For work, mentoring, speaking, or just to compare notes on B2B product in a telco — I’m most reachable on LinkedIn.